Sunday, June 10, 2012

Web Marketing Strategies: Why You Should Publish on Kindle


More and more people are publishing their eBooks on Kindle. Should you publish on Kindle? Yes, and here's why.

What is the Kindle?

The Kindle is an electronic device made by Amazon.com that is about the size of a large paperback book. On this device, people read electronic versions of books. Because of this, they don't have a traditional computer-type screen. Rather, they have a screen designed to mimic what a printed book looks like. With the Kindle, though, you can change the size of the type, zoom in on a page, search for specific words and jump to a chapter without all that inconvenient fumbling around with pages.

There are also apps that let people read Kindle books on their computer, their phones and their tablet devices such as the iPad.

If you are marketing on the web, you should always be looking for ways to get your ideas and your name in front of more and more people. Sales of Kindle books have boomed in the last year or so. If you already have any free reports, any eBooks that you've created to either give away or sell, any series of blog posts that you could put together into a book, you can put them on Kindle and sell them to one of the largest markets on the planet: Amazon.com.

Is it Hard?

Getting a book ready for Kindle is fairly straight forward. For a simple report or eBook, simpler is better. There are lots of instructional videos and forums on the Internet that can help you get everything in order and uploaded.

Sing up for a free account at Kindle Direct Publishing (KDP) to get started. You set your own prices for your eBooks and Amazon only takes a small percentage. You get the rest. You also get your name in front of more people, and you can include live links back to your site or sites within the book itself.

Be sure to use key words in your book title and the book description. Also, do an Amazon search for other books on your topic to see what they have used. Check Google Keyword Tools to see what people are generally searching for. When you use this information, it will make it much easier for people to find your eBook.

Getting your eBook on Kindle is a great way to get people to know about you, get people to your web pages AND make a buck or two.




Geoff Hoff is a best selling author. Among his books is the one written with co-author Steve Mancini, a satirical novel called Weeping Willow: Welcome to River Bend. Mr. Hoff also teaches creative writing. Download your copy of his free book, Unleash Your Creative Writer.

Mr. Hoff and Mr. Mancini blog about the process of creativity at http://www.TipsOnWriting.net/blog/




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